April 19, 2021
Uniforms have changed throughout history like all fashion trends, but they have always been ubiquitous.
If you are wondering why, what is the reason for wearing uniforms and why they significantly affect business, keep reading.
It used to happen to all of us that we weren’t sure in the store or cafe if the person we asked something was really a worker in that facility. We wanted to ask something but we didn’t have anyone to ask because we couldn’t find an employee?
What is very important is that the guest in the restaurant has a feedback from the waiter, the customer in the store the reaction of the seller because the customer has a sense of trust and thus believes in your product and you.
Now, if the person the customer or guest is addressing looks sloppy or messy, they are very unlikely to instill the customer’s trust, but if that same worker is neat and properly dressed, what do you think the reaction will be?
That is the answer to the question: why is it important to uniform workers ?!
Your employee is that first impression, which is very often crucial, and no matter how quality and efficient that same worker can be, in a few minutes of shopping or an hour of sitting in a restaurant, it is absolutely impossible to see more than that first impression.
Uniforms are what help build the identity of the collective in your company, to create a sense of equality and togetherness but also strengthen the branding of a company. In addition, potential customers have a better picture of the entire company.
A well-chosen uniform enables the employee to feel comfortable and satisfied, but also to act professionally and thus represent the company in an appropriate way.
Also, keep in mind that someone sitting in your restaurant will know that you are paying attention to all segments of the business.
Work uniforms or a fashion statement? Why not both?
The personality of the uniform is what further strengthens the brand.
Whether in the form of an embroidered or printed logo of your company or the name of an employee, it is definitely something that gives a special experience to the company as a whole.